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Institutional Channel Marketing Executive
Competitive salary, bonus and benefits
14 May 2021
This is a brilliant opportunity for an English speaking marketing professional with language skills (German, Italian or French) to support and deliver integrated marketing initiatives particularly targeted to Legal & General Investment Management's (LGIM’s) UK and EU institutional distribution channel, to help meet business objectives and sales targets.
You will play a key role as we expand in delivering initiatives to (a) improve the perception of LGIM as a leading provider of products and solutions (b) increase funds under management via the relevant marketing channels.
Marketing support and delivery: Work with ‘virtual’ teams from marketing services (PR, brand, content, digital, events) to support the delivery of high quality campaigns and marketing activity with the aim of driving client sales and retention.
Literature suite and product and capabilities communications: Work with the Senior Channel Managers, Content and distribution to manage and develop our product enablement material. Maintain and update brochure, presentation, email and website content.
Budget monitoring: Ensure that all activities are accurately recorded as per budgeting process. Manage invoices in accordance with internal procedures.
KPIs and MI: Ensure all UK and EU institutional campaigns have clear measurements and KPIs and report back on campaign results.
Campaign benchmarking: Proactively research competitor campaigns, including their trade press advertising and web activity, and recommend ideas, enhancements where appropriate.
Materials governance: When working on all communications, work with key stakeholders (Compliance, virtual teams and distribution) to ensure that all work is delivered in a cost effective and timely fashion In line with brand and compliance guidelines. Observe good practice in relation
- We are seeking a degree educated individual fluent in a secondary European language (German, Italian, French) alongside English
- Experience of project planning campaigns in the UK and Europe
- Experienced in supporting and executing campaign plans, demonstrating innovation and commercial awareness
- Experienced in executing campaign plans
- Knowledge of online and offline activities and the application of digital technology to drive customer acquisition and communication activities
- Experience of monitoring marketing budgets and invoice management
- Aware of the regulations and legislation governing advertising standards
- Investment knowledge of investment strategies and markets, including equities, bonds, multi-asset, and passive and active management
- Understanding of UK and European Investment industry, financial markets, products and services
Whatever your role, we reward ability, performance and attitude with a package that looks after all the things that are important to you. Our employees have a wide range of benefits including a generous pension scheme, life assurance, 25 days’ holiday, private medical insurance, discretionary performance related bonuses, paid overtime, a variety of share schemes, discounts at both a huge range of high street stores and our own great products. Your hard work will be rewarded when you join us.
As a company, to be one of the world's largest Asset Managers, homebuilders, pension providers and insurances brands, we are diverse by our very nature. And we're a company that wants to use our diversity and influence to make society better in the long term - for everyone. To do this we need to be a company that welcomes everyone, where everyone can succeed. That means we're committed to building an inclusive culture in L&G where we can all perform at our best, no matter who we are, what we do or where we do it. So whoever you are, wherever you are, whatever your story, we'd love to hear from you.
About the business area
LGIM manages fixed income, equity, multi-asset, liability-driven investment, property and alternative solutions on behalf of its clients. Located across the globe, our clients include institutional pension funds, financial institutions, local authorities and sovereign wealth funds. In order to meet the complex and evolving investment needs of our clients, we focus on remaining at the forefront of investment product innovation and maintaining our reputation as experts across all asset classes.
Our commitment to Equal Opportunities
We’re an equal opportunities employer and welcome applications from all suitably qualified persons regardless of their race, sex, disability, religion/belief, sexual orientation, gender identity or age.
Does this opportunity excite you but you’re not 100% sure if you meet all the requirements for the role? Or are you concerned that ‘normal’ office hours aren’t possible given your personal circumstances? We’re aware that candidates, especially women, can be put off from applying for a job unless they tick every box, or candidates who are parents or have other caring responsibilities may not think they can achieve the flexibility they need. If this is you, we’re keen to connect; and whilst we can’t accommodate every flexible working request, we’ll try to find a practical solution. So why not apply?
How to find out more
If you’d like more information about this opportunity please contact Kofi Kyei at Kofi.Kyei@lgim.com (LinkedIn: https://www.linkedin.com/in/kofi-kyei-25a52a12/). Please note direct applications via email cannot be accepted for this role; only applications submitted through our careers website will be considered.